Record #5273
The Self-Activation Effect of Advertisements: Ads Can Affect Whether and How Consumers Think about the Self
Journal
Publisher
Original paper date
Oct 14, 2010
Original DOI
Broad categories
Citation lifecycle
How this paper is being cited
Pre-retraction
2
Same day
0
Post-retraction
7
% post-retraction
77.8%
~1.2 citations/yr before retraction · ~0.5 citations/yr after
— citing papers
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